Patients who come to the dental clinic are mostly due to pain or discomfort in the mouth. In such cases, showing a little warmth can easily touch their hearts. Just like when we are sick, we are touched when doctors show concern and care.
To become a popular dentist, technical skills must be prioritized, but other aspects require the following:
1. Always wear a bright smile
A dentist who smiles often always gives a warm and comforting feeling.
2. Remember patients’ names and faces
Remembering patients’ faces and addressing them by their names instantly bridges the gap. It makes them feel cared for, just as the poet Kim Chun-su wrote in his poem “Flower”: “Before I called out his name, he was a stranger to me. But when I called his name, he came to me, becoming a ‘flower’.”
3. Explain the conversation to patients often
During gum cleaning procedures, even though I, as a dentist, am well aware, patients may not understand the condition of their own mouths. This is an excellent opportunity to inform patients. Since patients cannot respond, they can only listen attentively to the dentist’s explanations. Therefore, try to explain the condition of the patient’s mouth as much as possible. For example, “The back teeth on the upper right side are not brushed well during regular brushing, so please pay more attention,” or “The condition of your wisdom teeth cavities is severe, so please start treatment as soon as possible.” By expressing genuine concern and the desire for smooth treatment, patients will reciprocate with care and recognition.
4. Engage emotionally during conversations
If we approach patients with a transactional attitude, we will never build a close or friendly relationship. Treat patients as if they were our own parents, brothers, or sisters, with a caring attitude. After all, they came to our hospital because of an illness. When they are sick, comforting words can bring tears to their eyes, and a friendly expression can be a great consolation to the patients who come to us for help.
5. Provide painless treatments
During treatment, we have many tasks to perform. From pre-treatment preparation to suctioning, gum cleaning, temporary crowns, impressions, most of the work is done by us. We should strive to ensure that patients feel as comfortable as if they were sleeping during treatment. When carrying out suction, try to avoid contact with the patient as much as possible. When placing a gingival retractor, be careful not to hurt the patient’s lips. Treatment should not revolve around the dentist but prioritize the patient’s well-being.
6. Conversations during treatment
Try to keep the conversation as objective as possible and keep private conversations light-hearted. Although it’s good to build a close relationship with patients, it’s important to maintain a basic level of professionalism. No matter how close the relationship becomes, there is still a patient-doctor dynamic. Avoid being excessively casual in speech and maintain basic courtesy. Utilize the close relationship to have conversations and incorporate treatment-related content during private discussions; it is an excellent mode of communication.
7. Remember the details
If the patient is an important customer, try to remember personal details and special occasions, such as birthdays, holidays, etc. Note down any important information or dates mentioned by the patient in their medical records. Send them a text or make a phone call on those special days to offer well-wishes or encouragement. Patients will be deeply moved.
Who can resist a dentist who is skilled, gentle in their movements, speaks softly, pays attention to detail, and genuinely cares for their clients? If they happen to be charming, it’s even more unbeatable!
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